TikTok Money Calculator
TikTok pays through the Creator Rewards Program at roughly $0.40–$1.00 per 1,000 qualified views: original videos over a minute long, in eligible countries, on accounts with 10k+ followers. Enter your monthly views and the share that qualify, plus your follower count for a brand-deal estimate.
How TikTok pays creators in 2026
- Creator Rewards Program: $0.40–$1.00 per 1,000 qualified views. Qualified means original, over 60 seconds, not a duet or stitch, from an eligible country, on an account with 10k followers and 100k views in the last 30 days.
- Brand deals: roughly $5–$25 per 1,000 followers per video, higher for niche audiences and higher engagement.
- TikTok Shop: commission on sales made through your videos and LIVEs, typically 5–20%.
- LIVE gifts: TikTok takes about half.
What the estimate leaves out
The Creator Rewards pool is adjusted by watch time, search value and engagement, so two videos with the same views can pay very differently. The old Creator Fund (about $0.02–$0.04 per 1,000 views) is closed to new applicants. Views on videos under a minute earn nothing from the program at all.
Frequently asked questions
How much does TikTok pay per 1,000 views?
Through the Creator Rewards Program, about $0.40–$1.00 per 1,000 qualified views. Views on videos under 60 seconds do not qualify.
How much does TikTok pay for 1 million views?
Around $400–$1,000 if most views qualify, and nothing from the program if the video is under a minute.
How many followers do you need to get paid on TikTok?
10,000 followers and 100,000 video views in the last 30 days for the Creator Rewards Program. Brand deals can start well below that.
Do brand deals pay more than TikTok?
Almost always. A single deal at $10 per 1,000 followers pays a 50k-follower account $500, which would take about 700,000 qualified views to earn from the program.
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